Ch. 2: Diamonds Commercially

Ch. 2: Diamonds Commercially Page of 448 Ch. 2: Diamonds Commercially Text size:minus plus Restore normal size   Mail page  Print this page
DIAMONDS COMMERCIALLY           33
exchange value. Many buy them as. a luxury only because they consider them as good for money in case of need. In good times they tell with dazzling emphasis the success of the owner; in times of stress they are a quick asset or unquestioned collateral that re­quires no search or legal documents, but is always ready to tide him over. This idea often leads to surprise and dissatisfaction. It is no uncommon thing for a person to bring to Maiden Lane a diamond for sale, with the confident expectation of receiving as much money for it as he paid in a retail store. So strong is this idea of it as a thing of staple value, that the items of profit for the various handlers are lost sight of, and these profits are necessarily considerable.
Large as the diamond trade is, the sale of precious stones is comparatively slow. They cannot be turned into money at their market value at will like silver, wheat and other things in constant demand. And being a com­modity of slow and irregular sale and of great price, the margins of profit are sometimes greater. If there­fore, a diamond bought at retail is brought to a cutter for sale, the profits of the retailer and the jobber must be deducted. The cutter estimates it at what he could produce it for, less a further percentage should the stone be undesirable in any way for his particular stock. This rule applies to any stage of the trade, and it follows therefore, that the retailer can afford to pay more than the jobber, and the latter more than the cutter. Not­withstanding the loss entailed in the disposal of a dia­mond by sale to a dealer, there is probably no other thing outside of staple commodities which will hold value as
securely and long, or can be turned into money as read-3
Ch. 2: Diamonds Commercially Page of 448 Ch. 2: Diamonds Commercially
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