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WORLD CRISIS AND WORLD LEADERSHIP                      287
At the present time Kimberlcy is in the deepest depression and one can see no way out. There is a general feeling that, although the diamond trade will recover, Kimberley is finished for ever, and as a consequence shops are closing and fixed property has become almost unsaleable.
It must be admitted that if the Government's policy of supplying its quota made up of the qualities saleable at the moment, and not of average produc­tion, is continued, and still more if it is adopted also by producers such as the Consolidated Diamond Mines of South West Africa, Cape Coast, Congo and Angola who can afford to compete, these gloomy prophecies are amply justified.
The board of this company appeals to the Minister to abandon a policy which involves a sacrifice of the old-established centres which are still capable of supplying the world's needs for many years to come, in order to establish new sources of production in Namaqualand or elsewhere. . . .
It must be conceded that the Diamond Corporation itself, under the pressure of the depression, also found itself at this time faced with increased difficulty in maintaining orderly marketing conditions and in avoiding practices which were not in conformity either with tradi­tion or with the long-term interests of the producing industry. In a letter to De Beers Consolidated Mines dated 7 September 1932, and dealing with the whole diamond problem, it was admitted that
the Diamond Corporation has made supreme efforts to maintain both assort­ment and prices, and it was with the greatest reluctance that owing to severe financial stringency certain sales were made at the beginning of June which the corporation itself considered unsatisfactory. These transactions would never have been agreed to but for the reason given, and now the Diamond Corporation having surmounted its immediate difficulties, beheving, as it does, that improved market conditions and more confidence are at hand, is determined that similar transactions shall not be repeated.
Since the beginning of the current year there has been no genuine improve­ment in the demand for rough diamonds. . . . Sales by the Diamond Corpora­tion during the first half of 1932 amounted to .£900,000 sterling, but these cannot be looked upon as normal sales, as, owing to the critical position of the corporation's finances, diamonds had to be placed on an unfavourable market, so that at no time during the period mentioned have the sales been in accordance with the normal production and deliveries of the producers.
There was then, in the later months of 1932, a chain of connected problems which preoccupied Ernest Oppenheimer. There was the general world situation which was the direct cause of most of the others. The world depression made orderly marketing conditions, as is clear from the passage cited above, very difficult; it therefore made the